6 Reasons Why Your Restaurant Needs a Website
Did you know there are 33,000 searches for restaurants in the UK every hour? And that 98% of restaurants already have a website? That’s two massive reasons already for investing in a website. But if...
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Calls to action turns visitors into customers
As I was walking through Waterloo tube station yesterday I noticed in the corner of my eye that something was different. At first I couldn’t put my finger on it, but something new was really shouting...
View ArticleGet more restaurant reservations by writing great website content
Your restaurant’s website looks good, it has a lovely design, it has great photos and it’s easy to navigate. Yay! But what about the narrative? The what? The narrative – what you are actually saying in...
View ArticleEmail marketing and website conversion – closing the loop to get diners back
Facebook and Twitter might be the trendy tools stealing all the limelight, but the fact is that email continues to be the old, reliable workhorse that can drives most of your restaurant marketing...
View ArticleBuilding your restaurant website in Flash: 99% bad
Editor’s note: It’s easy to get excited about sexy visual designs, but all too often designers forget about the most important aspect of a website: the people who use it. If they can’t find the info...
View ArticleHow to: Use Google Analytics to track, manage, analyse and learn about the...
One of the core elements to any successful restaurant marketing strategy is ‘measurement’. By measuring your website traffic and email click throughs you can gauge whether your efforts are working, or...
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Why your restaurant website WILL fail
Editor’s note: David Knight (@iStarvin) is the founder and Director of iStarvin.com, where he and his team aim to create a unique traffic driving website, using innovative features to aggregate critics...
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How to: Use jQuery to put Livebookings on your website
Today is an exciting day! We have rolled out a new way to implement the Livebookings booking tool on your website. Currently in beta release (which means it is out in production, and delivers its...
View ArticleIf you’re fed up of endless discounting, how else can you attract diners to...
This month we’ve focused a lot on using vouchers as a restaurant marketing tactic, with posts on how to distribute your vouchers and tips on running a voucher campaign. But constant discounting isn’t...
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Why your restaurant needs a mobile website and how to create one
Many, if not most, restaurants don’t have a website. To us restaurant marketing bods this sounds crazy. Diners aren’t going to pick up the phone these days to find out your location or what’s on the...
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Chef Hermes on how to cook up a restaurant blog
Editor’s note: Chef Hermes blogs experiences, recipes and gossip from the restaurant industry in the hope of sharing a shenanigan or two with those who are less informed. Having worked in the catering...
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The importance of a mobile website (presentation)
Last week we ran another of our popular Livebookings Academies in London, this time focusing on mobile marketing for restaurants. Magnus opened with an overview of the mobile marketing area, showing...
View ArticleDoes your restaurant marketing website make these mistakes?
Restaurants websites have a reputation for being, how can I put this, a varied bunch. Some are as elegant and enticing as the cuisine they serve, whilst others can be a confusing mess of options and...
View ArticleNew tasty blog look to serve you better
As you may have noticed, this week we revealed an entirely new look for theblackboard.net. We hope you like it! Specifically, we wanted to improve the following things: Readability. The old blog used...
View ArticleDoes Your Restaurant’s Website Work on Mobile Devices?
It’s a fact – there are a lot of bad restaurant websites out there. Everywhere we look, we still see restaurant websites built in flash, playing awful music and loading with some weird animations that...
View Article10 Reasons Why Your Website Must Have Great Content
Your website is like a virtual window. It enables people to peek inside and see what dining experience they can expect. In fact, visitors will directly interpret the quality of your restaurant based on...
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Top Eight Restaurant Websites
In recent posts we’ve covered the dos and don’ts of website design and why great content can persuade more visitors to place a booking. To show the proof is in the pudding, we thought we’d showcase...
View Article5 tools you can use to analyse the effectiveness of your website and boost...
We hope last week’s post on our top 8 restaurant websites gave you some inspiration. Maybe you picked up some ideas on making improvements to your buy viagra own? If so, it’s sensible to track whether...
View ArticleWhat Restaurateurs Will be Hoping to Get from Santa this Christmas
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